Taking selfies has become a huge trend these days and phone makers are looking to bank on that. Meet Sony’s fresh Xperia C3 smartphone.

Announced yesterday, Sony’s new Xperia C3 smartphone is aimed at selfie lovers, but it has plenty other features that make it a really good Android device. Speaking of its launch, the Director of Xperia Marketing at Sony Mobile Communications, said the following:

“Xperia C3 is a unique new smartphone from Sony, created to offer the ultimate social sharing experience with a new powerful ‘PROselfie cam’. It also presents a combination of the best of Sony, with leading digital imaging technology and brilliant specs and performance all for a mid-range price” .

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“The rise of selfies shows no signs of abating – its usage has increased by 17,000% since 2012 with the word officially being added to the Oxford English Dictionary in 2013. We’re excited to offer SONY’s first ‘PROselfie Smartphone’ and play a part in this global phenomenon.”

And now that we know what’s the main purpose of this smartphone, let’s have a look at its specs and features.

Technical specs and features for Xperia C3

• Processor and OS – Google Android 4.4 (KitKat); Snapdragon 1.2 GHz Qualcomm Quad-core
• Memory and storage – 1 GB RAM, 8 GB flash memory (internal), up to 32 GB microSD (card slot)
• Camera – 5 MP, wide-angle front camera with LED flash and real-time selfie apps; 8 MP camera with auto focus
• Dimensions and weight – 156 x 78.5 x 7.6 mm and 150 grams
• Display – 5.5″ HD (1280×720)
• Battery – 2500 mAh, Talk time: up to 24 hours, Standby time: up to 1071 hours, Music listening time: up to 93 hours, Video playback time: up to 10 hours
• Connectivity – aGPS,  Bluetooth 4.0, DLNA Certified, GLONASS, Native USB tethering, Screen mirroring, Smart Connect, USB High speed 2.0 and Micro USB support,
  Wi-Fi and WiFi Hotspot functionality, Xperia Link

The smartphone also comes with a bunch of other special camera features, such as Superior Auto – automatic scene selection; Geotagging – add location info to your photos;
Object tracking – lock focus on a specific object; Red-eye reduction and others.

The smartphone is available in white, black and mint colors and it’s expected price is said to be around $530. Would you be interested in buying such a device or not? Let us know by leaving your comment below.

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